About Us

OUR VISION

In today’s world of IVR, Net Banking & On line Shopping – to have Human touch & personalized service is a great pleasure.
Now you can have true professional guidance from thoroughly trained Financial Advisors on financial services which need proper solicitation.
Bringing to your door steps - best of features from India’s Top Brands to fulfill your compulsory needs just by a thorough diagnosis or fact analysis to secure your future provisions and for your family welfare.
Thus we call it as an “ART OF LIVING” as ASSET, RISK & TAX Management.
Our specialty is to solicit first the ‘Human Life Valuation' & 'Economic Life Valuation' - The basic parameter of our judgment to provide total protection through Life & Non Life Insurance as well as to create Wealth for each & everyone of one’s Family with Various Package policies like Income Protection Plan, Loan protection Plan, Family Pension Plan, Tours & Travel Plan, Plan, Health Plan & combinations of all with various after sale supportive services.
We also provide a special Tips & services to our clients the most unattended subject of physical Fitness & Awareness with our  experts.

OUR MISSION
Advisor Atanu Basu the Founder & CEO of ‘A.B @ ADVISERVICE’ of Kolkata, is a rare & unique organization of it’s own. A “FITNESS & FINANCIAL Advisory Orgn., was formed in 2003 and expanded it’s service wings as per public and social needs to secure & protect their future provisions by proper Savings & Investment and to give relief from physical ailments, to curtail medical & Treatment cost to save & secure future provisions for the entire family as well.
Thus to aware people and their families to be protected and ensure total security Internally & Externally is our only Mission.
A.B @ ADVISERVICE basically Solicits people on the ‘A.R.T. of Living’ :
1.ASSET CREATION 2.RISK COVERAGE 3.TAX SAVINGS

ADVISOR ATANU BASU(FOUNDER & CEO)
 FITNESS & FINANCIAL CONSULTANT

Authorized Financial Advisor of LICI, NATIONAL INSURANCE CO. STAR HEALTH CO. LTD. National Coach & Judge, KF Grandmaster, YOGA Therapist, Motivator & Councilor for Family Health & Welfare.

Working since 1986 as a physical Instructor in Schools & Gymnasiums to teach Gymnastics, Yoga, Body Toning, Aerobics, Kung Fu & Wushu and I represented in several National Championships. Become National Coach & Judge. Finally in the year 2001 I made a mind to teach poor Boys & Girls of the society. And I faced a monetary crisis to run the unit. Started a Catering & Sports Material business for the benefit of students. But we failed due to inexperience and capital.

In 2003 I decided to join LICI as a professional Financial Advisor was my first choice as a branded and reliable organization of India. And found that most of the Indians are not aware of Insurance. The Journey was not at all smooth to survive. Become trained professional from several institute & coaches to satisfy the customers & their needs. Trained some assistant team members also.

During this professional journey I found that most of the Indians are sick to some extent. So, that forced me to utilize and share my physical fitness knowledge for the sake of customers’ Health.

We teach to our children, “HEALTH IS WEALTH”. But we hardly do a little exercise daily. And so I have developed an exercise pattern called ‘YOGUNG’ which is based on Indian YOGA and Chinese KUNGFU. Some of my existing customers are very much benefitted with this Fitness regime.

OUR MOTO

WE KNOW  &  WE BELIEVE

‘TO BUILD UP A HEALTHY & WEALTHY NATION’

PEOPLE DO NOT CARE HOW MUCH WE KNOW, BUT, PEOPLE WANT TO KNOW HOW MUCH WE CARE !

‘FITNESS IS A PHYSICAL INSURANCE & INSURANCE IS A FINANCIAL FITNESS’!